Social Media Expert

Posted 5 months ago

 

Social Media Expert to monitor our social media initiatives and implement successful marketing practices(Immediate joinees required).

 

Responsibilities and Duties

  • Analyze user engagement (e.g. click-through and bounce rates)
  • Report on web traffic from all social media
  • Build and support SEO strategies, including optimizing keywords in content marketing projects
  • Identify habits of our online customers and suggest ways to reach a broader audience
  • Maintain a cohesive strategy across all platforms to increase our brand awareness
  • Coordinate with theSocial Media Manager and the Marketing department to design advertising campaigns
  • Ensure timely responses to customers and followers’ queries and comments
  • Advise other employees on their social media activity (e.g. how to respond to comments and questions by customers and what to share on personal or company accounts)
  • Research how emerging social networks and features can benefit our company
  • Update our social media company policy, when necessary

Qualifications/Experience needed

  • Proven working experience (2 to 3yrs) in social media marketing or as a digital media specialist
  • Excellent consulting, writing, editing (photo/video/text), presentation and communication skills
  • Demonstrable social networking experience and social analytics tools knowledge
  • Adequate knowledge of web design, web development, CROand SEO
  • Knowledge of online marketing and good understanding of major marketing channels
  • Positive attitude, detail and customer oriented with good multitasking and organisational ability
  • Fluency in English
  • BS in Communications, Marketing, Business, New Media or Public Relations

Benefits

  • Previous work experience as a Social Media Expert ,Social Media Coordinatoror similar role
  • Hands-on experience with social media platforms and digital marketing campaigns
  • In-depth understanding of SEO, keyword research and Google Analytics
  • Experience with social media management tools, like Buffer and Hootsuite
  • Familiarity with online content (experience with WordPress and content management systems is preferred)
  • Ability to identify target audience preferences and trends
  • Excellent communication skills
  • Time management and multitasking skills
  • BSc in Marketing, Communications or related field
  • Additional qualifications in digital technologies or social media management is a plus

Job Features

Job CategorySocial Media

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