We have reached the last quarter of 2018 and digital marketing is facelifting with a lot of developments. Among the many factors, the evolution of chatbots assumes great significance for having taken the industry by a storm. Chatbots are a fruitful slice of technology that is capable of interacting with online prospects and customers in real time. Don’t think too much, you already know the applied versions like Amazon’s Alexa or the Google Assistant. In the vast terminology of digital marketing services, terms like Artificial Intelligence, Live Chat and Sales Automation rhyme closely with the concept of chatbots. Let’s evaluate what these terms mean and how it affects the sales process.

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